Malaysian football reached a historic milestone today with the announcement of a groundbreaking four-year partnership between PUMA Malaysia and the Football Association of Malaysia (FAM).
The partnership was unveiled at a grand signing ceremony held at the PUMA Flagship Store in Sunway Pyramid Mall, marking the start of an exciting chapter for Harimau Malaya and football enthusiasts across the nation.
The event brought together key figures in Malaysian football and PUMA’s leadership, including FAM President Tan Sri Dato’ Hamidin Mohd Amin, PUMA Southeast Asia & Oceania Managing Director Sanjay Roy, and PUMA Malaysia Country Manager Steven Tan. During the exclusive press conference that followed, the parties outlined plans to advance the sport through cutting-edge innovation, community engagement, and initiatives to strengthen Malaysia’s football ecosystem.
A standout moment of the ceremony was the debut of the Harimau Malaya Official Home and Away Jerseys. Designed in the iconic national colors of yellow and black to symbolize pride, resilience, and unity, the jerseys feature PUMA’s revolutionary ULTRAWEAVE technology. This state-of-the-art material offers unmatched lightweight comfort, flexibility, and durability, ensuring players are equipped to perform at their best on both local and international stages.
“This partnership with FAM marks a significant milestone for PUMA as we expand our presence in Malaysian football,” said Sanjay Roy. “We are dedicated to empowering the Harimau Malaya with world-class apparel while celebrating the power of sport to unite and inspire communities.”
Beyond the pitch, the collaboration focuses on engaging with fans and communities across the country. With exclusive fan engagement activities, community outreach programs, and initiatives to celebrate the passion of Harimau Malaya supporters, PUMA and FAM aim to forge a deeper connection between the team and its fans.
FAM President Tan Sri Dato’ Hamidin Mohd Amin shared his enthusiasm for the partnership: “This collaboration with PUMA represents a new and exciting chapter for Malaysian football. Their global expertise and innovative designs will elevate the performance of our players and bring fans closer to the game they love. Together, we will build a vibrant football culture in Malaysia, inspiring players and supporters to aim higher and dream bigger.”
Fans of Harimau Malaya now have the chance to show their support by purchasing the limited-edition FAM x PUMA jerseys, available at selected PUMA stores nationwide. With the iconic yellow and black design, the jerseys offer supporters a unique way to celebrate their team while embracing PUMA’s global style and innovation.
For the latest updates on the PUMA and FAM partnership, exclusive releases, and upcoming fan engagement activities, follow @PUMA.Malaysia on Instagram.
Credit Photo : FAM
